Electronic Specifications

• Art files, layout files and all fonts need to be provided on a Macintosh formatted Zip, Jaz, CD or DVD with a color proof. Files smaller than 2 MB can be emailed to ads@wt-group.com, with the subject line listing the publication name and advertiser name. Files larger than 2 MB need to be submitted on disk or via the FTP site. Contact Dianna Shufelt at dianna.shufelt@wt-group.com for FTP instructions. A color proof must be submitted via courier for materials received over email or FTP.
• Art should be at least 300 dpi at the desired print size and originate in Adobe Photoshop, Adobe Illustrator or Macromedia Freehand.
• Layouts should be in Quark or Adobe Pagemaker.
• Fonts need to be Type 1 Adobe fonts. True Type fonts cannot be used.
• All color should be CMYK.
• Unacceptable programs include, but are not limited to, Corel Draw, Microsoft Publisher, Microsoft Word and Power Point. Please DO NOT submit PDF files. Publisher cannot be held responsible for problems on press with incorrect PDF files.
• PC files can usually be accepted if they meet all of the above requirements but are handled on a case-by-case basis and cannot be guaranteed.
• Deviation from these standard guidelines may require additional time or cost and/or sacrifice reproduction predictability.

Proofs

Proofs must be supplied for all ad materials. Without an accurate professional color proof, the Publisher cannot be held responsible for the outcome of the color.